Zompetti, Joseph P.
Toward a Gramscian Critical Rhetoric
"Although Gramsci's application to the communication discipline has received incomplete consideration, Gramsci can provide an insightful perspective on the cultural dominance of rhetoric and the formation of a critical telos. Under the framework of telos, this paper argues that Gramsci's work can make a valuable contribution to our understanding of critical rhetoric. This analysis demonstrates that Gramscian notions canextend critical rhetoric into an enterprise that permits critical self-reflexivity and praxis and, through a Gramscian commitment to telos, create new opportunities and perspectives for conceptualizing communication."
| Language | eng |
| Names |
[author] Zompetti, Joseph P. |
| Subjects |
Retorica
Comunicazioni Lingua (e Linguistica)
Rhetoric
Communications Language (including Linguistics) |
